
Sakshi is a Telugu newspaper published in South India. The newspaper was launched only in 2008 with 23 multi-colored editions, one for each location. Within just 3 years the newspaper has become the second most circulated Telugu newspaper in the country. Currently the circulation figures of Sakshi newspaper hovers around 14, 50,234 copies daily
Reasons for Popularity:
Sakshi became an instant hit primarily because there was a dearth of quality newspapers printed in Telugu language. The strict editorial team and journalists / reporters at Sakshi work day and night to ensure readers get real news updates. The informative content of Sakshi has managed to grab the attention of Businessman and students in the Deccan region.
Growth of advertising in Sakshi:
Sakshi is circulated in prime cities like Hyderabad, Chennai, Bangalore, Mumbai, Delhi and the interiors of Andhra Pradesh. The all India readership of Sakshi is nearing 47 lakhs. All these reasons make advertising in Sakshi newspaper a profitable deal.
Competitors:
Andhra’s number one English newspaper Deccan Chronicle is the biggest competitor of Sakshi. Local Telugu newspapers like Eenadu are also catching up with this newspaper in terms of popularity.